Motivation comes after action

The process of writing is far easier than sitting down and doing it. Your brain is fighting itself to do something it loves, why?  Because motivation comes AFTER action. Do you sit there berating yourself for not hitting another goal, for giving up too early, for being a failure?   Hey, it’s ok if you already gave up. You have one hundred million moments between now and November 31st to decide to go again.  But you have to sit down and start, because you’ll be motivated after you do it.  It will only take a few seconds. Sit down, start, and watch the plot-bunnies roll in. 

The act is far easier than the ignition

Action is motion, movement forward. In any direction, action doesn’t care, but it’s always forward.  It’s normal to struggle with self-ignition because taking the initiative has nothing to do with how much you love or don’t love to do something. The ability to act is something you can learn, but culture has dictated it’s something we’re born with. Sure, some of those lucky are, but like the rest of us we have to learn it.  And learning you can. Learning is all about awareness. Know when you need to sit down and write, and know when you feel hesitant. Know that hesitancy, that procrastination, that ‘laziness’, has nothing to do with your ability or skill to write. It’s to do with your skill to act.  Now is the time to learn how.   

Websites for self-published authors

websites for self-published authors

Benefits and purpose of having a website for self-published authors The ultimate purpose to reach new readers Social media is not a replacement for a website. One doesn’t cancel out the need for the other. Where social media makes you a person, a website is there to reach new readers. The website is your outfit, social media is your conversation. It’s your brand that will show your professionalism as a published author. Websites are one of the direct drivers for readers finding out about books. The Secondary purpose is the message you want to convey Do you want your audience to find you professional, or casual? Funny or straight forward? Dark or light hearted? Pick a theme or topic for the tone of your website, something that speaks about you as a person. Link up your social media to website Once you have your website up and running get all your social media linked so it syncs as a single body. You can do this by using plugins, if you’re new to websites, or by coding it directly in if …

The first step is always the hardest

Success doesn’t happen in comfort. The first step is always the hardest. It’s easier to hold a habit, than to break it and start again. Breaking? Sure. I can break a habit any day you just ask me. But restarting it? Don’t think beyond the first step, because you don’t live in the future. The future doesn’t exist, there is only ever the now. The future exists in your brain, nowhere else. You physically can’t go there and write, so why bother wasting time or energy on it? Focus on the first word. Practice being a first-word-master. Practice feeling uncomfortable and for that to be okay.

Social media for self-published authors

Social media for self-published authors

Good social media platforms to use for self-publishing promotion I can go ahead here and list all the social media platforms that you should use to promote your book for your self-published book. It would just be a list of your standard carousel: Facebook, Twitter, Instagram. The best platforms to use as a self-published author are the ones your readers use. If you revisit my prep chapter around target markets you should know who your perfect buyer is, and where and how they buy. Older readers won’t likely be found on Facebook or Twitter, but they may update their reading lists on Goodreads. The YA market would best be reached through Instagram or Snapchat. Know where they are and reach them on their home turf.   Good social media techniques and etiquette. AKA: How to guarantee losing your community It’s easy to mistake social media as a place to sell your book. After all, they give so much opportunity to use ads and other businesses are using it to push their wares why shouldn’t you? Because, and I hate to say it, …

Release dates in self-publishing

What’s the purpose of a release date? Why set a release date? A release date is important to self-published authors because it’s there to build excitement and to give you a deadline. In my preparation chapter I outlined the importance of goals. Goals are your own, a release date is for your readers, your community. It’s to grow the anticipation of your release.   Make your release date flexible It’s okay if your release date ends up shifting. This might seem a little weird to allow flexibility in the release date of your book, but this is self-publishing. Unlike having a publisher riding your ass, demanding deadlines and putting you in a sweat at 4am over the last chapters you haven’t written, self-publishing is a process that needs to bow around you and your life. Real life gets in the way. Whether you like it or not delays are bound to happen. How long they take and how prepared you are to face them will make the difference. When my clients come to me for a book cover design they are …

Marketing campaign outlines for self-publishing

Marketing outline for self-publishing

Why it is important to have a marketing outline for publishing? Having clarity will get you to success much faster. This isn’t like pantsing your novel versus outlining. Pantsing is fun because it’s a natural flow in creativity. But this is business and knowing how and why you’re doing what you’re doing is vital. Giving yourself steps will also help you acknowledge your achievements as you move forward. It will show you progress. By seeing the data of your efforts you will know what is working and what isn’t.   The foundation of a good marketing plan: Who your market is What they want from reading your book Where they buy from How to reach them When to start planning your book marketing, and the different stages Pre-launch “Many self-publishers (especially those who are writing non-fiction),” says Joel Friedlander,  “give themselves the best chance of success by thinking about marketing before they’ve even begun to write their books.” You want to be looking at starting your marketing campaign six months or longer before you publish. This will help you to build …

ISBN, Barcode, and Copyright for your self-published book

ISBN, barcode, copyright

Do I need an ISBN for my self-published book? One of the more ambiguous problems that Self-Published authors face in their adventure to publication is the debate of the ISBN, more specifically what they are and why do you need one?  What do all the numbers mean? ISBN’s, or International Standard Book Numbers, are a thirteen-digit number that is often printed as a part of a book barcode. This unique number system was invented in 1965 and is used to identify your book across the world. It is a combination of codes breaking down your regional group, publisher and title and if you want your book printed, you will need to register an ISBN for it.   Why is having an ISBN number so important? The main reason is that it identifies your book and book-like products internationally so that booksellers, libraries, universities, wholesalers and distributors can not only find your book but also market it more efficiently. There is always a strong possibility that someone else in the sea of authors will have the same title as yours, with …

Blurb writing for your self-published book

Get the lowdown on blurb writing for your book here What is the purpose of a book blurb? A blurb is your sales pitch. It isn’t about explaining all the conflicts and their resolutions. It’s not about giving anything away, but to entice readers to open up to the first page. Just as a movie has a trailer, this is your moment to get the reader hooked.   How do I write a good blurb? Round Up Like all writing, blurbs are not an exact science. It’s helpful to look at the best sellers in your genre and see how they are constructed. Remember to take time to research and re-draft, it may be the decider on whether readers take that extra step. Use the below checklist to make your blurb awesome: Length: Is it between 100-180 words? Protagonist: Do you introduce your main character, without giving away their back story? Do you explain succinctly why they may have been drawn into this conflict (without giving away any of the plot). Conflict/Stakes: Do you state what the stakes are for that …

Frequently asked questions for your book designer

what you need to prepare for your book designer

Here are the most frequently asked questions about book design I get from my clients. I’m listing these questions here to help you, but each designer will answer differently depending on their process. This is just my process. How long will it take to design my book cover? First concepts take7-10 working days to develop. Once I send them over I then make changes and adjustments within 24-48 hours (normally within a day). From there it really depends on your own schedule. Feedback comes in from an hour to a week or two later. Sometimes real life gets in the way and you have to go on hiatus. I have some book covers that are wrapped up in two weeks, some that take five months. Book cover design is not supposed to be rushed. It is an art form and needs time, patience and dedication. Will you read my book? Will you give me a review/your opinion on it? If you send it to me, yes I will read it. I need a couple of weeks to read it over as I will …